2024-03-29T00:25:15Z
http://journal.wima.ac.id/index.php/JUMMA/oai
oai:ojs.jurnal.wima.ac.id:article/3161
2021-04-28T09:59:38Z
JIMA:ART
oai:ojs.jurnal.wima.ac.id:article/3192
2021-05-21T13:15:05Z
JIMA:ART
oai:ojs.jurnal.wima.ac.id:article/4333
2022-11-29T23:56:24Z
JWMJ:ART
oai:ojs.jurnal.wima.ac.id:article/4534
2023-08-13T15:27:32Z
BW:RSCH
oai:ojs.jurnal.wima.ac.id:article/1618
2018-03-15T10:50:54Z
JWM:ART
oai:ojs.jurnal.wima.ac.id:article/1928
2019-01-30T12:07:50Z
VOCATIO:ART
oai:ojs.jurnal.wima.ac.id:article/1927
2019-01-30T12:07:51Z
VOCATIO:ART
oai:ojs.jurnal.wima.ac.id:article/975
2019-02-21T10:32:51Z
JMP:Art
oai:ojs.jurnal.wima.ac.id:article/973
2019-02-21T10:33:05Z
JMP:Art
oai:ojs.jurnal.wima.ac.id:article/2580
2020-07-11T07:00:38Z
JAKO:ART
oai:ojs.jurnal.wima.ac.id:article/2295
2020-10-23T05:14:23Z
peka:ART
oai:ojs.jurnal.wima.ac.id:article/2161
2020-11-30T21:00:15Z
teknik:ART
oai:ojs.jurnal.wima.ac.id:article/3162
2021-04-28T09:59:38Z
JIMA:ART
oai:ojs.jurnal.wima.ac.id:article/3194
2021-05-21T13:15:05Z
JIMA:ART
oai:ojs.jurnal.wima.ac.id:article/3945
2023-01-29T13:18:02Z
teknik:ART
oai:ojs.jurnal.wima.ac.id:article/5189
2024-01-09T10:53:57Z
zigma:ART
oai:ojs.jurnal.wima.ac.id:article/764
2018-09-04T13:09:00Z
JWM:ART
oai:ojs.jurnal.wima.ac.id:article/1923
2019-01-30T12:07:51Z
VOCATIO:ART
oai:ojs.jurnal.wima.ac.id:article/950
2019-02-21T10:32:50Z
JMP:Art
oai:ojs.jurnal.wima.ac.id:article/976
2019-02-21T10:32:51Z
JMP:Art
oai:ojs.jurnal.wima.ac.id:article/1967
2019-03-24T20:37:13Z
Magister_Scientiae:ART
oai:ojs.jurnal.wima.ac.id:article/2593
2020-08-03T10:19:35Z
RIMA:ART
oai:ojs.jurnal.wima.ac.id:article/2755
2020-11-04T10:13:54Z
JTPG:ART
oai:ojs.jurnal.wima.ac.id:article/2518
2021-02-18T13:49:52Z
teknik:ART
oai:ojs.jurnal.wima.ac.id:article/3163
2021-04-28T09:59:38Z
JIMA:ART
oai:ojs.jurnal.wima.ac.id:article/3193
2021-05-21T13:15:05Z
JIMA:ART
oai:ojs.jurnal.wima.ac.id:article/4074
2023-06-05T06:21:05Z
NERS:ART
oai:ojs.jurnal.wima.ac.id:article/5283
2024-02-05T07:52:26Z
BW:RSCH
oai:ojs.jurnal.wima.ac.id:article/1587
2018-01-16T11:02:53Z
KOMUNIKATIF:ART
oai:ojs.jurnal.wima.ac.id:article/1881
2019-01-13T07:59:04Z
JWMJ:ART
oai:ojs.jurnal.wima.ac.id:article/1924
2019-01-30T12:07:51Z
VOCATIO:ART
oai:ojs.jurnal.wima.ac.id:article/827
2019-02-21T10:32:51Z
JMP:Art
oai:ojs.jurnal.wima.ac.id:article/977
2019-02-21T10:32:51Z
JMP:Art
oai:ojs.jurnal.wima.ac.id:article/2155
2019-10-08T07:55:36Z
JTPG:ART
oai:ojs.jurnal.wima.ac.id:article/2289
2020-10-23T05:14:23Z
peka:ART
oai:ojs.jurnal.wima.ac.id:article/2807
2020-11-11T08:45:53Z
Magister_Scientiae:ART
oai:ojs.jurnal.wima.ac.id:article/2812
2021-02-20T18:17:13Z
JTPG:ART
oai:ojs.jurnal.wima.ac.id:article/3164
2021-04-28T09:59:38Z
JIMA:ART
oai:ojs.jurnal.wima.ac.id:article/3324
2021-08-16T15:20:45Z
KOMUNIKATIF:ack
oai:ojs.jurnal.wima.ac.id:article/4862
2023-08-01T04:28:05Z
NERS:ART
oai:ojs.jurnal.wima.ac.id:article/4837
2024-02-23T05:49:17Z
teknik:ART
oai:ojs.jurnal.wima.ac.id:article/1602
2018-01-18T12:27:25Z
KOMUNIKATIF:ART
oai:ojs.jurnal.wima.ac.id:article/1885
2019-01-13T07:59:05Z
JWMJ:ART
oai:ojs.jurnal.wima.ac.id:article/1925
2019-01-30T12:07:51Z
VOCATIO:ART
oai:ojs.jurnal.wima.ac.id:article/952
2019-02-21T10:32:51Z
JMP:Art
oai:ojs.jurnal.wima.ac.id:article/830
2019-02-21T10:33:04Z
JMP:Art
oai:ojs.jurnal.wima.ac.id:article/2347
2020-02-05T14:25:05Z
JFST:ART
oai:ojs.jurnal.wima.ac.id:article/2290
2020-10-23T05:14:23Z
peka:ART
oai:ojs.jurnal.wima.ac.id:article/2801
2020-11-16T16:35:26Z
Magister_Scientiae:ART
oai:ojs.jurnal.wima.ac.id:article/3160
2021-04-28T09:59:37Z
JIMA:ART
oai:ojs.jurnal.wima.ac.id:article/1889
2022-04-10T13:22:30Z
JTPG:ART
oai:ojs.jurnal.wima.ac.id:article/4002
2023-08-03T05:43:44Z
ARETE:ART
oai:ojs.jurnal.wima.ac.id:article/4757
2024-02-23T05:53:36Z
teknik:ART
oai:ojs.jurnal.wima.ac.id:article/1611
2018-02-21T14:17:29Z
Magister_Scientiae:ART
oai:ojs.jurnal.wima.ac.id:article/1922
2019-01-30T11:39:05Z
VOCATIO:COV
oai:ojs.jurnal.wima.ac.id:article/1926
2019-01-30T12:07:51Z
VOCATIO:ART
oai:ojs.jurnal.wima.ac.id:article/974
2019-02-21T10:32:51Z
JMP:Art
oai:ojs.jurnal.wima.ac.id:article/972
2019-02-21T10:33:04Z
JMP:Art
oai:ojs.jurnal.wima.ac.id:article/2440
2020-03-30T14:09:34Z
Magister_Scientiae:ART
oai:ojs.jurnal.wima.ac.id:article/2293
2020-10-23T05:14:23Z
peka:ART
oai:ojs.jurnal.wima.ac.id:article/1916
2020-11-30T21:00:14Z
teknik:ART
oai:ojs.jurnal.wima.ac.id:article/4378
2023-04-04T08:25:17Z
JUMMA:ART
PENGARUH GREEN ADVERTISING, DAN GREEN BRAND IMAGE TERHADAP GREEN AWARENESS DAN GREEN PURCHASE INTENTION PADA PRODUK RUNA BEAUTY DI INDONESIA
Alamsyah, Irvan Adha
Mia, Maria
Erwita, Monica Adjeng
Green Advertising, Green Brand Image, Green awareness, Green Purchase Intention
At this time, many issues in global society about environmentally issue. The issue is like global warming, illegal logging, environmental pollution and many more. Reason of that environmental damage is mostly come from industrial sector. Therefore many companies use green advertising and green brand image strategy. The purpose of this research is to find impact of green advertising and green brand image to green aware- ness and green purchase intention on Runa Beauty product in Indonesia. This re- search is causal research with using non probability sampling technique, using ques- tioner to collect data from Runa Beauty consumer in Indonesia. Analysist tools that used in this research is SmartPLS 3 with 150 total respondent. Outcome of this re- search is showed that green advertising and green awareness have a positives and significant relation with green awareness and green purchase intention. Besides that, green brand image and green advertising have a positives and significant have posi- tives and significant relation with green purchase intention too. There is different result that has not positives and significant relation with green purchase intention.
Universitas Katolik Widya Mandala Surabaya
2022-12-15
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/4378
10.33508/jumma.v11i2.4378
Jurnal Ilmiah Mahasiswa Manajemen; Vol 11, No 2 (2022); 152-160
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 11, No 2 (2022); 152-160
2303-162X
10.33508/jumma.v11i2
ind
http://journal.wima.ac.id/index.php/JUMMA/article/view/4378/3156
Copyright (c) 2022 Irvan Adha Alamsyah, Maria Mia, Monica Adjeng Erwita
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/4718
2023-06-16T10:54:17Z
JUMMA:ART
PENGARUH ORGANIZATIONAL CULTURE DAN COMMITMENT ORGANIZATIONAL TERHADAP EMPLOYEE PERFORMANCE
Helu, Irvan Lukas Mat Manu
Pradana, Dominicus Wahyu
Setyawan, Annisa Alfa
Organizational Commitment, Organizational Culture, Employee Performance
The purpose of this study was to examine the effect of organizational commitment and organizational culture on employee performance. The survei participants were 60 employees of PT. Nusantara Logistics Prosperous, Surabaya. The analysis used is multiple regression analysis, with the dependent variable is employee performance, and the independent variable is organizational commitment and organizational culture. The results show that organizational commitment and organizational culture have a significant positive effect on employee performance.
Universitas Katolik Widya Mandala Surabaya
2023-06-16
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/4718
10.33508/jumma.v12i1.4718
Jurnal Ilmiah Mahasiswa Manajemen; Vol 12, No 1 (2023); 40-46
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 12, No 1 (2023); 40-46
2303-162X
10.33508/jumma.v12i1
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/4718/3332
Copyright (c) 2023 Irvan Lukas Mat Manu Helu, Dominicus Wahyu Pradana, Annisa Alfa Setyawan
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/4977
2023-12-22T02:46:11Z
JUMMA:ART
DAMPAK BIAS KEUANGAN TERHADAP PERTIMBANGAN INVESTASI SAHAM PADA GENERASI MILENIAL
Wijaya, Natanael Kevin
Susilawati, Cicilia Erna
Memarista, Gesti
Bias keuangan; pertimbangan keputusan investasi; generasi milenial
Pasar modal mendorong pertumbuhan ekonomi di Indonesia. Investasi saham menjadi pilihan dari masyarakat untuk mensejahterahkan kehidupan, namun seringkali ada beberapa bias irasional yang akan mempengaruhi keputsuan investor. Penelitian ini bertujuan untuk mengetahui dampak bias keuangan terhadap pertimbangan investasi saham pada generasi milenial, seperti anchoring bias, representativeness, availability bias dan overconfidence di Surabaya. Penelitian ini menggunakan kriteria seorang investor yang berkategori milenial yakni berusia 26-42 tahun dan baru mulai berinvestasi di Surabaya. Data diperoleh dari kuesioner online yakni 161 responden. Kemudian, data diolah dengan teknik analisis SEM dengan SMART PLS. Hasil penelitian ini menunjukkan bahwa bias keuangan seperti anchoring bias, representativeness, dan overconfidence berpengaruh positif dan signifikan terhadap pertimbangan investasi. Sedangkan availability bias tidak berpengaruh signifikan terhadap keputusan investasi. Dengan demikian seorang investor milenial harus lebih berhati - hati kembali dalam melakukan pertimbangan sebelum melakukan keputusan investasi.
Universitas Katolik Widya Mandala Surabaya
2023-12-22
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/4977
10.33508/jumma.v12i2.4977
Jurnal Ilmiah Mahasiswa Manajemen; Vol 12, No 2 (2023); 109-116
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 12, No 2 (2023); 109-116
2303-162X
10.33508/jumma.v12i2
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/4977/3503
Copyright (c) 2023 Natanael Kevin Wijaya, Cicilia Erna Susilawati, Gesti Memarista
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/5227
2023-12-22T02:46:11Z
JUMMA:ART
PENGARUH KEPEMIMPINAN TRANSFORMASIONAL DAN DUKUNGAN ORGANISASIONAL TERHADAP KREATIVITAS KARYAWAN BANK “Y” DI KALIMANTAN
Mintura, Shania Giovanni
Wulani, Fenika
Nagel, P. Julius F.
kreativitas karyawan; kepemimpinan transformasional; dukungan organisasional; bank
The study aims to identify the influence of transformational leadership and organizational support on the employee creativity of “Y” Bank in Kalimantan. The respondents were 153 employees. The data collection tool used is a questionnaire. The hypothesis was tested using multiple regression analysis in SPSS software. The test results showed that transformational leadership and organizational support positively affect employee creativity.
Universitas Katolik Widya Mandala Surabaya
2023-12-22
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/5227
10.33508/jumma.v12i2.5227
Jurnal Ilmiah Mahasiswa Manajemen; Vol 12, No 2 (2023); 154-160
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 12, No 2 (2023); 154-160
2303-162X
10.33508/jumma.v12i2
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/5227/3508
Copyright (c) 2023 Shania Giovanni Mintura, Fenika Wulani, P. Julius F. Nagel
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/411
2018-09-19T11:52:26Z
JUMMA:ART
PENGARUH BRAND AWARENESS, BRAND IMAGE, DAN BRAND LOYALTY, TERHADAP PARENT BRAND “TOP COFFEE” DI SURABAYA DENGAN BRAND EXTENSTION SEBAGAI VARIABEL INTERVENING
SANTOSO, DAVID
The expansion of the brand (brand extension) is a situation where a company to use an existing brand to launch
a product in a new category. Several things can affect the expansion of the brand is brand awareness, brand image, and
brand loyalty. The research aims to know the influence of brand awareness, brand image, and brand loyalty, to the
parent brand "top coffee" in surabaya with brand extension as intervening variable.
In this study used is the conclusive research on the study of experimental or causal research. Sampling-taking
techniques used are non probability sampling. The type of method used is the purposive sampling. The sample used was
200 Top Coffee consumer in Surabaya. Data were collected using a questionnaire. The technique used is the analysis of
structural equation modeling with Lisrel program assistance. The results of this analysis indicate that brand awareness,
brand image and brand loyalty effect directly against the brand extention, and indirectly to the parent brand using the
brand extention as intervening variable. In addition, the study found that the brand extention effect on parent brand
Universitas Katolik Widya Mandala Surabaya
2013-11-19
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/411
10.33508/jumma.v2i4.411
Jurnal Ilmiah Mahasiswa Manajemen; Vol 2, No 4 (2013)
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 2, No 4 (2013)
2303-162X
10.33508/jumma.v2i4
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/411/384
oai:ojs.jurnal.wima.ac.id:article/421
2018-09-19T11:58:46Z
JUMMA:ART
PENGARUH BRAND AWARENESS, PERCEIVED QUALITY, BRAND ASSOCIATION, dan BRAND LOYALTY TERHADAP BRAND ATTITUDE MELALUI EFEKTIFITAS IKLAN SHAMPO L’OREAL DI SURABAYA
HERTANTO, YOHANES CHRISTIAN
For instance, if a brand is introduced or communicated through advertising in various media, this will cause
brand awareness as a first step to a better known brand audience and be an alternative product options. Companies
that actively cultivating brand association in the minds of certain consumer can form a different image with other
brands. Finally, if a firm is always striving to make their target consumers are satisfied with the quality of its products,
the consumer will have a loyalty to the brand that would later cause consumers purchase the product again in the
future. The research aims to know the influence of brand awareness, perceived quality, brand association, and brand
loyalty towards the brand attitude L'oreal in Surabaya with advertisement effectiveness as intervening variable.
In this study used is the conclusive research on the study of experimental or causal research. Sampling-taking
techniques used are non probability sampling. The type of method used is the purposive sampling. The sample used was
200 consumers L'oreal in Surabaya. Data were collected using a questionnaire. The technique used is the analysis of
structural equation modeling with Lisrel program assistance. The results of this analysis indicate that brand awareness,
perceived quality, brand association, and brand loyalty effect directly against the effectiveness of the ads. In addition,
the study found that the effectiveness of advertising influence on brand attitude.
Universitas Katolik Widya Mandala Surabaya
2013-11-19
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/421
10.33508/jumma.v2i4.421
Jurnal Ilmiah Mahasiswa Manajemen; Vol 2, No 4 (2013)
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 2, No 4 (2013)
2303-162X
10.33508/jumma.v2i4
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/421/394
oai:ojs.jurnal.wima.ac.id:article/1764
2018-09-20T14:20:07Z
JUMMA:ART
PENGARUH PERSON-ORGANIZARION FIT DAN COWORKER SUPPORT TERHADAP INTERPERSONAL DEVIANCE KARYAWAN FRONTLINER DI SURABAYA
Sasmita, Veronika Teresa
Wulani, Fenika
Junaedi, Marliana
Pada era modern ini, beberapa perusahaan mengadopsi E-Service Quality karena saat ini pelanggan lebih memilih layanan yang cepat diakses dimanapun dan kapanpun berada sehingga hal tersebut menambah fungsi utama dari sebuah produk. Oleh karena itu perusahaan harus dapat memenuhi kebutuhan pelanggan untuk memberikan kepuasan pelanggan terhadap suatu perusahaan. Penelitian ini bertujuan untuk mengetahui pengaruh antara Perceived Value dan E-Service Quality terhadap Customer Behavioral Intention melalui Customer Satisfaction pada pelanggan Pengguna di Surabaya. Penelitian ini menggunakan penelitian kausal. Teknik pengambilan sampel menggunakan sampel random sampling dengan cara purposive sampling. Sampel yang digunakan sebesar 150 responden pengguna Gojek di Surabaya. Alat pengumpulan data yang digunakan adalah kuesioner. Teknik analisis data yang digunakan adalah Structural Equation Model dengan menggunakan program LISREL. Hasil penelitian ini menyatakan bahwa Perceived Value berpengaruh secara signifikan terhadap Customer Satisfaction, E-Service Quality berpengaruh secara signifikan terhadap Customer Satisfaction, Customer Satisfaction berpengaruh secara signifikan terhadap Customer Behavioral Intention, Perceived Value tidak berpengaruh secara signifikan terhadap Customer Behavior Intention, dan E-Service Quality berpangaruh secara signifikan terhadap Customer Behavioral Intentions
Universitas Katolik Widya Mandala Surabaya
2018-09-20
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/1764
10.33508/jumma.v6i1.1764
Jurnal Ilmiah Mahasiswa Manajemen; Vol 6, No 1 (2017); 44-60
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 6, No 1 (2017); 44-60
2303-162X
10.33508/jumma.v6i1
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/1764/1612
Copyright (c) 2018 Jurnal Ilmiah Mahasiswa Manajemen
oai:ojs.jurnal.wima.ac.id:article/1769
2021-04-28T10:01:36Z
JUMMA:ART
Pengaruh Keadilan Prosedural dan Stres Kerja terhadap Turnover Intention dengan Komitmen Organisasional sebagai Variabel Mediasi pada PT.PJB Services
Wulansari, Yuliana Ayu
Koesmono, Teman
Junaedi, Marliana
This research aims to find out and analyze the influence of procedural justice, job stress, organizational commitment and turnover intention on the company's production employees PT PJB Services. This reasearch is quantitative research Technical analysis of the data using the structural equation modeling (SEM). Data obtained from the results of the questionnaire of 175 respondents, by distributing questionnaires to the respondents (production’s employees). The object of reasearch is in PT. PJB Services, that hire employees in production field, selected by using a judgement sampling. The results showed that procedural justice has a positive effect on organizational commitment, then work stress has positive effect on organizational commitment, besides procedural justice has no effect on turnover intention, then work stress has no effect on turnover intention, and organizational commitment has no effect on turnover intention. This result can be seen from the calculation of existing research using LISREL program, through SEM analysis. These results can be seen from the calculation of existing research using LISREL program, through analysis of SEM.
Universitas Katolik Widya Mandala Surabaya
2018-09-20
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/1769
10.33508/jumma.v6i2.1769
Jurnal Ilmiah Mahasiswa Manajemen; Vol 6, No 2 (2017); 112-124
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 6, No 2 (2017); 112-124
2303-162X
10.33508/jumma.v6i2
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/1769/1617
Copyright (c) 2018 Jurnal Ilmiah Mahasiswa Manajemen
oai:ojs.jurnal.wima.ac.id:article/3198
2021-05-21T14:06:42Z
JUMMA:ART
PENGARUH SERVANT LEADERSHIP DENGAN BUDAYA ORGANISASI SEBAGAI MEDIASI TERHADAP KINERJA TENAGA PENDIDIK PADA LEMBAGA PENDIDIKAN KRISTEN DAN KATOLIK DI SURABAYA
Wulandari, Trifena
Lindawati, Tuty
Pradana, Dominicus Wahyu
Servant Leadership, Budaya Organisasi, Kinerja
The purpose of this research was to analyze and test the effect of servant leadershipwith organizational culture as mediation for performance educators in Christianand Catholic education institution in Surabaya. This research wrote by Kurniawan(2019) and Sihombing, et al (2018) who analysed the influence of servant leadersipand organization culture for performance as basis of this research. This researchpicked 100 respondents as sample from education woker at Christian or Catholiceducation institution in Surabaya.The measurement tool of this research is questionnaire. Data obtained and processedwith Partial Least Square analytical technique by SmartPLS 3.0 program. The result of this research proved that servant leadership has positive and significant influence for organization culture also its performance, and organization culture hasno influence for performance.
Universitas Katolik Widya Mandala Surabaya
2021-05-21
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/3198
10.33508/jumma.v10i1.3198
Jurnal Ilmiah Mahasiswa Manajemen; Vol 10, No 1 (2021)
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 10, No 1 (2021)
2303-162X
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/3198/2676
Copyright (c) 2021 Trifena Wulandari, Tuty Lindawati, Dominicus Wahyu Pradana
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/3332
2021-12-21T13:55:37Z
JUMMA:ART
PENGARUH ORGANIZATIONAL JUSTICE TERHADAP EMPLOYEE INNOVATIVE WORK BEHAVIOR DENGAN KNOWLEDGE SHARING SEBAGAI VARIABEL MEDIASI PADA PERUSAHAAN TELEKOMUNIKASI DI KOTA SURABAYA
Pratama, Galuh Oka
Lindawati, Tuty
Nagel, Julius F
Organizational Justice; Innovative Work Behavior; Knowledge Sharing
Companies today encourage relying on employees to increase competition, increase effectiveness, and absorb changes in a competitive marketplace. However, innovative work on employees will be difficult to achieve if employee behavior is not treated fairly in the company. The purpose of this study is to analyze the effect of organizational justice on the innovative work behavior of employees by sharing knowledge as a mediating variable. Respondent samples used were 105 respondents who are the employees of telecommunication industries in Surabaya. Sampling of respondents using non probability sampling by purposive sampling. The data collection tool used is a questionnaire. The data analysis technique used is the Structural Equation Modeling using the AMOS program. The results of this study indicate that organizational justice has a significant positive effect on employee innovative work behavior and knowledge sharing. Meanwhile, knowledge sharing also has a significant positive effect on employee innovative work behavior and is able to mediate the relationship between organizational justice and employee innovative work behavior.
Universitas Katolik Widya Mandala Surabaya
Fakultas Bisnis Manajemen
Unika Widya Mandala Surabaya
2021-12-21
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/3332
10.33508/jumma.v10i2.3332
Jurnal Ilmiah Mahasiswa Manajemen; Vol 10, No 2 (2021); 92-100
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 10, No 2 (2021); 92-100
2303-162X
10.33508/jumma.v10i2
ind
http://journal.wima.ac.id/index.php/JUMMA/article/view/3332/2847
Copyright (c) 2021 Galuh Oka Pratama, Tuty Lindawati, Julius F Nagel
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/3884
2023-04-04T08:24:13Z
JUMMA:ART
PENGARUH BRAND IMAGE, SERVICE QUALITY DAN PERCEIVED VALUE TERHADAP BRAND LOYALTY DENGAN CUSTOMER SATISFACTION SEBAGAI VARIABEL INTERVENING PADA GOJEK DI SURABAYA
Cahyani, Katarina Shinta Dwi
Muljani, Ninuk
Lukito, Robertus Sigit Haribowo
Brand Image; Service Quality; Perceived Value; Customer Satisfaction; Brand Loyalty
Currently, transportation companies have taken advantage of technology by creating online transportation applications to market their business, so the competition in this business is tight. One of the online Transportation known to the people of Surabaya is Gojek. To win the competition, of course, Gojek tries to make its customers loyal. The purpose of this study was to analyze the role of customer satisfaction as a mediator of the influence of brand image, service quality and perceived value on brand loyalty. The sample used is 150 respondents, at least 17 years old, domiciled in Surabaya and in the last 2 months have used Gojek at least 3 times. The analysis technique uses smartpls 3.0. The results of the study prove that brand image, service quality and perceived value have a significant influence on customer satisfaction, customer satisfaction has a significant influence on brand loyalty. Customer satisfaction significantly mediates the effect of brand image and perceived value on brand loyalty. Service quality mediated by customer satisfaction has no effect on brand loyalty. The research implication is that the customer's impression of Gojek in Surabaya is positive and the perceived value is also quite good, but the quality of service through satisfaction has not been able to make customers loyal. Therefore, Gojek must further improve the quality of service according to customer needs, so that customers are more satisfied and loyal. Thus, there will be more and more loyal Gojek transportation users, so Gojek will rank the highest as an online transportation facility in Surabaya, and Gojek partners will be more prosperous.
Universitas Katolik Widya Mandala Surabaya
2022-07-31
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/3884
10.33508/jumma.v11i1.3884
Jurnal Ilmiah Mahasiswa Manajemen; Vol 11, No 1 (2022); 78-89
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 11, No 1 (2022); 78-89
2303-162X
10.33508/jumma.v11i1
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/3884/2980
Copyright (c) 2023 Katarina Shinta Dwi Cahyani, Ninuk Muljani, Robertus Sigit Haribowo Lukito
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/3949
2023-04-04T08:24:13Z
JUMMA:ART
PENGARUH MOTIVASI KERJA DAN LINGKUNGAN KERJA TERHADAP KINERJA DENGAN KEPUASAN KERJA SEBAGAI MEDIASI PADA KARYAWAN PABRIK SEPATU DI SURABAYA
Nadapdap, Noventine Natasya
Lindawati, Tuty
Yuniarto, Antonius
Work Motivation; Work Environment; Job Satisfaction, Employee Performance
The purpose of this study is to analyze and test the effects of work motivation and the environment on employees' performance with the satisfaction of work asanintering variable on a shoe factory worker in Surabaya. The study was conducted by taking a sample using 101 respondents who were workers in a Surabaya shoe factory. The data collection tool used is a questionnaire. The data obtained were processed using the SEM PLS (Structure Equation Modeling Partial Least Square) analysis technique using SmartPLS 3.0 program. The results of this study prove that work motivation does not affect an employee's performance but has a positive and insignificant impact on job satisfaction. The work environment has a positive and significant impact on employee job satisfaction and performance.
Universitas Katolik Widya Mandala Surabaya
2022-07-31
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/3949
10.33508/jumma.v11i1.3949
Jurnal Ilmiah Mahasiswa Manajemen; Vol 11, No 1 (2022); 41-51
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 11, No 1 (2022); 41-51
2303-162X
10.33508/jumma.v11i1
ind
http://journal.wima.ac.id/index.php/JUMMA/article/view/3949/2985
Copyright (c) 2023 Antonius Yuniarto, Tuty Lindawati, Noventine Natasya Nadapdap
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/4373
2023-04-04T08:25:17Z
JUMMA:ART
PENGARUH JOB SATISFACTION DAN ORGANIZATIONAL COMMITMENT TERHADAP MOONLIGHTING INTENTIONS PADA KARYAWAN PABRIK MOJOKERTO
Melani, Feronica
Junaedi, Marliana
Pradana, Dominicus Wahyu
Job Satisfaction, organizational commitment, moonlighting intentions
ABSTRACTThe purpose of this study was to analyze the effect of job satisfaction and organizational commitment on moonlighting intentions to employees one of the factories in Mojokerto city. The sample is 127 respondents.The data collection tool used is a questionnaire with a sampling method using non probability sampling. The data obtained were processed using SPSS. The results of this study indicate that job satisfaction has a negative and significant effect on moonlighting intentions, and organizational commitment has a negative and significant effect on moonlighting intentions. A B S T R A KTujuan dari penelitian ini adalah untuk menganalisis pengaruh job satisfaction dan organizational commitment terhadap moonlighting intentions pada karyawan salah satu pabrik di Mojokerto. Sampel berjumlah 127 responden.Alat pengumpulan data yang digunakan adalah kuesioner dengan metode penyampelan non probability sampling. Data yang didapatkan diolah menggunakan SPSS. Hasil penelitian ini membuktikan bahwa job satisfaction memiliki pengaruh negatif signifikan terhadap moonlighting intentions, dan organizational commitment berpengaruh negatif signifikan terhadap moonlighting intentions.
Universitas Katolik Widya Mandala Surabaya
2022-12-15
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/4373
10.33508/jumma.v11i2.4373
Jurnal Ilmiah Mahasiswa Manajemen; Vol 11, No 2 (2022); 112-120
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 11, No 2 (2022); 112-120
2303-162X
10.33508/jumma.v11i2
ind
http://journal.wima.ac.id/index.php/JUMMA/article/view/4373/3152
Copyright (c) 2022 Feronica Melani, Marliana Junaedi, Dominicus Wahyu Pradana
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/4379
2023-04-04T08:25:17Z
JUMMA:ART
PENGARUH INSTAGRAM SEBAGAI SOCIAL MEDIA ADVERTISING DAN CUSTOMER EXPERIENCE TERHADAP PURCHASE INTENTION DENGAN CUSTOMER TRUST SEBAGAI INTERVENING VARIABLE PADA PRODUK SKINCARE INNISFREE DI KOTA SURABAYA
Ratag, Eliane Yosefina
Putro, Antonius Jan Wellyantony
Memarista, Gesti
Social Media Advertising Customer Experience Customer Trust Purchase Intention
The study aims to analyse the impact of instagram as social media advertising and customer experience purchase with customer trust as a remarkable intering variables of skincare innisfree products in the surabaya city. Today, with more and more technology now emerging, it is easy to make ends meet. The Internet is, in a sense, information that reaches all over the world and on the Internet are also featured some advertisements. The number of samples used in this study was 179 respondents using an impressive. sampling technique. The characteristics of the respondents in the study are those who have seen innisfree ads on social media such as instagram, those of teen women with age of 17-35, and those of surabaya. The data used in the study is by using primary data that is by making the distribution of questionnaires. The data analysis technique used in this study is for modeling modeling with smartpls3 software. Research shows that customer experience has no significant impact on customer trust, customer experience has significant impact on purchase intention, customer trust have no significant impact on purchase intention, social media advertising significant impact on customer trust, social media advertising significant impact on purchase intention, social media advertising towards customer trust on purchase intention have no significant impact and customer experience towards customer trust on purchase intention have no significant impact.
Universitas Katolik Widya Mandala Surabaya
2022-12-15
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/4379
10.33508/jumma.v11i2.4379
Jurnal Ilmiah Mahasiswa Manajemen; Vol 11, No 2 (2022); 161-173
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 11, No 2 (2022); 161-173
2303-162X
10.33508/jumma.v11i2
ind
http://journal.wima.ac.id/index.php/JUMMA/article/view/4379/3157
Copyright (c) 2022 Eliane Yosefina Ratag, Antonius Jan Wellyantony P, Gesti Memarista
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/4711
2023-06-26T03:59:25Z
JUMMA:ART
PENGARUH GREEN PRODUCT INNOVATION DAN GREEN MARKETING TERHADAP BRAND IMAGE DALAM PURCHASE DECISION PRODUK AVOSKIN PADA KONSUMEN DI SURABAYA
Putri, Theresia Andrea Nauvalin Rinaldi
Lindawati, Tuty
Handayani, Yuliasti Ika
Green Product Innovation, Green Marketing, Brand Image, Purchase Decision
The increased interest in using skincare has resulted in an increase in consumer skincare waste that is consumable and cannot be recycled as a whole. Therefore, this study aims to analyze and test the effect of green product innovation and green marketing on brand image in the purchase decision of Avoskin products for consumers in Surabaya. Data collection was for 160 respondents located in Surabaya, the data collection tool used in this study was distributing questionnaires via Google Form using the Non-Probability Sampling method with the Purposive Sampling technique. Analysis techniques and hypothesis testing using SEM with the SmartPLS3 program. The results of this study indicate that green product innovation has a positive and significant effect on brand image but does not have a significant effect on purchase decision. In addition, green marketing has a positive and significant effect on brand image and purchase decision.
Universitas Katolik Widya Mandala Surabaya
2023-06-16
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/4711
10.33508/jumma.v12i1.4711
Jurnal Ilmiah Mahasiswa Manajemen; Vol 12, No 1 (2023); 47-59
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 12, No 1 (2023); 47-59
2303-162X
10.33508/jumma.v12i1
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/4711/3338
Copyright (c) 2023 Theresia Andrea Nauvalin Rinaldi Putri, Tuty Lindawati, Yuliasti Ika Handayani
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/4791
2023-12-22T02:46:11Z
JUMMA:ART
PENGARUH BRAND AWARENESS DAN BRAND IMAGE TERHADAP PURCHASE INTENTION PADA WULING AIR EV MELALUI MEDIASI CUSTOMER TRUST.
Verado, Vegga
Budiarsi, Sri Yunan
Handayani, Yuliasti Ika
brand awareness, brand image, customer trust, purchase intention
Nowadays technology has developed very rapidly and over time is able to produce products that are more environmentally friendly, for example in the automotive industry one of the contributors to pollution is motorized vehicles but with technological developments they are now able to present electric motorized vehicles that are environmentally friendly. The purpose of this study is to determine the effect of brand awareness and brand image on purchase intention at Wuling Air EV through mediation of customer trust. The population used in this study were people who knows and have interest in Wuling Air EV in Surabaya. The sampling technique uses non-random sampling with a purposive sampling technique. The number of samples obtained was 200 respondents. The variables examined in this study are brand awareness, brand image, customer trust and purchase intention.
Universitas Katolik Widya Mandala Surabaya
2023-12-22
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/4791
10.33508/jumma.v12i2.4791
Jurnal Ilmiah Mahasiswa Manajemen; Vol 12, No 2 (2023); 117-124
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 12, No 2 (2023); 117-124
2303-162X
10.33508/jumma.v12i2
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/4791/3504
Copyright (c) 2023 vegga verado
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/5229
2023-12-22T02:46:11Z
JUMMA:ART
PENGARUH EXPERIENTIAL MARKETING DAN EXPERIENTIAL VALUE TERHADAP CUSTOMER LOYALTY MELALUI CUSTOMER SATISFACTION PADA HOTEL GRAND DARMO SUITE SURABAYA
Cahyadi, Cindy
Muljani, Ninuk
Putro, Antonius Jan Wellyantony
Experiential marketing; Experiential value; Customer satisfaction; Customer loyalty
The hotel business is currently growing, many hotels provide interesting experiences for their consumers. The more it develops, the more interesting it is to know how a hotel can offer something different from its competitors to get loyal customers. This research aims to analyze the influence of experiential marketing and experiential value on customer loyalty through customer satisfaction at the Grand Darmo Suite Hotel Surabaya. The sampling technique uses non-probability sampling with a purposive sampling method to determine the responses of each respondent. The sample used was 167 respondents. The data collection tool used was a questionnaire distributed to guests staying at the Grand Darmo Suite Hotel Surabaya. The data analysis technique uses Structural Equation Modeling - Partial Least Square (SEM PLS) with the SMARTPLS 3.0 application. Result of the research show that experiential marketing and experiential value directly have a positive and significant effect on customer satisfaction and customer loyalty. Customer satisfaction does not have a significant effect on customer loyalty. Experiential marketing and experiential value do not have a significant effect on customer loyalty through customer satisfaction.
Universitas Katolik Widya Mandala Surabaya
2023-12-22
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/5229
10.33508/jumma.v12i2.5229
Jurnal Ilmiah Mahasiswa Manajemen; Vol 12, No 2 (2023); 173-183
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 12, No 2 (2023); 173-183
2303-162X
10.33508/jumma.v12i2
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/5229/3509
Copyright (c) 2023 Cindy Cahyadi, Ninuk Muljani, Antonius Jan Wellyantony Putro
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/412
2018-09-19T11:53:22Z
JUMMA:ART
PENGARUH BRAND EQUITY TERHADAP PURCHASE INTENTION MELALUI BRAND PREFERENCE SEBAGAI MEDIASI PADA MOBIL MEREK TOYOTA KIJANG INNOVA DI SURABAYA
FENDY, .
Universitas Katolik Widya Mandala Surabaya
2013-11-19
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/412
10.33508/jumma.v2i4.412
Jurnal Ilmiah Mahasiswa Manajemen; Vol 2, No 4 (2013)
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 2, No 4 (2013)
2303-162X
10.33508/jumma.v2i4
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/412/385
oai:ojs.jurnal.wima.ac.id:article/422
2018-09-19T12:00:17Z
JUMMA:ART
STORE ATMOSPHERE SEBAGAI STIMULI MINAT BELI KONSUMEN GENERASI Y
DHARMA, AYUSTA WIDYA
Proliferation of modern shopping malls today have changed the pattern of consumer spending, window
shopping activities are activities that are most often committed by mall visitors, this activity is identical with generation
Y consumers. Generation Y consumers have greater economic power than other generations, when the retailer is able
to reach more consumers generation Y acquired profits will be higher. Store atmosphere is one strategy that can be
used to attract generation Y consumers. Atmospheric instrumental attract buyers and make them comfortable, the
atmosphere is in the sense of the atmosphere that is created from the combined elements of store design, including
visual communication, lighting, color, and aroma.
Universitas Katolik Widya Mandala Surabaya
2013-11-19
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/422
10.33508/jumma.v2i4.422
Jurnal Ilmiah Mahasiswa Manajemen; Vol 2, No 4 (2013)
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 2, No 4 (2013)
2303-162X
10.33508/jumma.v2i4
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/422/395
oai:ojs.jurnal.wima.ac.id:article/1765
2018-09-20T14:20:07Z
JUMMA:ART
PENGARUH KOMITMEN ORGANISASIONAL DAN STRES KERJA TERHADAP PERILAKU KEWARGANEGARAAN ORGANISASIONAL PADA KARYAWAN EVENT ORGANIZER DI SURABAYA
Candra, Candra Lourencia
Wulani, Fenika
Suhartatik, Ani
Human resources are a resource that has its own characteristics because it has emotions and thoughts. Emotions and thoughts that arise can affect employee job satisfaction and employee loyalty level of employment as human resources. Therefore, this study aims to analyze and obtain empirical evidence of the influence of empowerment and workplace environment to job satisfaction and employee’s job loyalty. This research is a quantitative research with three hypotheses to be tested. The sample used in this study are 200 respondents who are employees of MSMEs in Madura and Surabaya. Relevant data in this research are 50 data from 200 respondents to be processed. Independent variables used are employee empowerment and workplace environment, the first dependent variable is job satisfaction and second dependent variable that is employee work loyalty. The results of the tested on the employees of MSME showed that the two independent variables have a positive effect on the first dependent variable and the first dependent variable also positively affects the second dependent variable
Universitas Katolik Widya Mandala Surabaya
2018-09-20
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/1765
10.33508/jumma.v6i1.1765
Jurnal Ilmiah Mahasiswa Manajemen; Vol 6, No 1 (2017); 61-69
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 6, No 1 (2017); 61-69
2303-162X
10.33508/jumma.v6i1
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/1765/1613
Copyright (c) 2018 Jurnal Ilmiah Mahasiswa Manajemen
oai:ojs.jurnal.wima.ac.id:article/1770
2021-04-28T10:01:36Z
JUMMA:ART
PENGARUH PEMBERDAYAAN KARYAWAN DAN LINGKUNGAN TEMPAT KERJA TERHADAP KEPUASAN KERJA DAN LOYALITAS KERJA KARYAWAN PADA PERUSAHAAN UMKM DI SURABAYA DAN MADURA
Austyn, Titus
Lindawati, Tuty
Pradana, Dominicus Wahyu
Human resources are a resource that has its own characteristics because it has emotions and thoughts. Emotions and thoughts that arise can affect employee job satisfaction and employee loyalty level of employment as human resources. Therefore, this study aims to analyze and obtain empirical evidence of the influence of empowerment and workplace environment to job satisfaction and employee’s job loyalty. This research is a quantitative research with three hypotheses to be tested. The sample used in this study are 200 respondents who are employees of MSMEs in Madura and Surabaya. Relevant data in this research are 50 data from 200 respondents to be processed. Independent variables used are employee empowerment and workplace environment, the first dependent variable is job satisfaction and second dependent variable that is employee work loyalty. The results of the tested on the employees of MSME showed that the two independent variables have a positive effect on the first dependent variable and the first dependent variable also positively affects the second dependent variable
Universitas Katolik Widya Mandala Surabaya
2018-09-20
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/1770
10.33508/jumma.v6i2.1770
Jurnal Ilmiah Mahasiswa Manajemen; Vol 6, No 2 (2017); 125-132
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 6, No 2 (2017); 125-132
2303-162X
10.33508/jumma.v6i2
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/1770/1618
Copyright (c) 2018 Jurnal Ilmiah Mahasiswa Manajemen
oai:ojs.jurnal.wima.ac.id:article/3197
2021-05-21T14:06:42Z
JUMMA:ART
PENGARUH SERVICESCAPE, BRAND AWARENESS, DAN TRUST TERHADAP CUSTOMER LOYALTY PADA BRAND STARBUCKS CITRALAND SURABAYA
Harijono, Hendri
Budiarsi, Sri Yunan
Agung, Deatri Arumsari
Servicescape, Brand Awareness, Trust, Customer Loyalty.
This study aims to analyze the effect of Servicescape, BrandAwareness, and Trust on Customerr Loyalty in a brand StarbucksCitraland Surabaya. The sampling technique used is non probabilitysampling by means of purposive sampling. The sample used in thisstudy was 190 respondents. The data analysis technique used is SEManalysis with the LISREL program. The results of the study provethat Servicescape, and Brand Awareness, have a significant effect ontrust; Trusts have a significant effect on Customerr Loyalty; Servicescape have a unsignificant effect on Customerr Loyalty and BrandAwareness have a significant effect on Customerr Loyalty. Suggestions from research for Starbucks Citraland Surabaya are to fix theelements of Servicescape, so that consumers have a better shoppingexperience that makes them more trusting and have a high interest inrepurchasing
Universitas Katolik Widya Mandala Surabaya
2021-05-21
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/3197
10.33508/jumma.v10i1.3197
Jurnal Ilmiah Mahasiswa Manajemen; Vol 10, No 1 (2021)
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 10, No 1 (2021)
2303-162X
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/3197/2677
Copyright (c) 2021 Hendri Harijono, Sri Yunan Budiarsi, Deatri Arumsari Agung
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/3604
2021-12-21T13:55:37Z
JUMMA:ART
PENGARUH EXPERIENTIAL MARKETING DAN SERVICE QUALITY TERHADAP CUSTOMER SATISFICATION DAN REPURCHASE INTENTION PADA KAFE KOPI JANJI JIWA DI SURABAYA
Dominiq, Aqnes
Yuniarto, Antonius
Ellitan, Lena
Experiential Marketing; Service Quality; Customer Stisfication; Repurchase Intention
One of the rapidly growing business ventures in the era of globalization is the cafe. This can be seen in the number of cafes that have sprung up in the Surabaya city area. Not a few of the cafe's presence has brought different concepts to attract visitors, which vary from the design of the cafe's interior, or the products they offer, whether it's in the form of food or drinks. One of the businesses that is currently developing and has an interesting concept is the “Kafe Kopi Janji Jiwa”. “Kafe Kopi Janji Jiwa” is one of the coffee shops that are in great demand by people from young to adults. The purpose of this study was to determine the effect of experiential marketing and service quality on customer satisfication and repurchase intention at the “Kafe Kopi Janji Jiwa”.
Universitas Katolik Widya Mandala Surabaya
2021-12-21
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/3604
10.33508/jumma.v10i2.3604
Jurnal Ilmiah Mahasiswa Manajemen; Vol 10, No 2 (2021); 52-61
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 10, No 2 (2021); 52-61
2303-162X
10.33508/jumma.v10i2
ind
http://journal.wima.ac.id/index.php/JUMMA/article/view/3604/2840
Copyright (c) 2021 Aqnes Dominiq, Antonius Yuniarto, Lena Ellitan
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/3883
2023-04-04T08:24:13Z
JUMMA:ART
PERAN CUSTOMER ENGAGEMENT MEMEDIASI CUSTOMER INVOLVEMENT PADA TRUST DAN WORD OF MOUTH
Wijaya, Calvin Surya
Budiarsi, Sri Yunan
Martono, Cyrillius
Customer Involvement; Customer Engagement; Trust; Word of Mouth
This research was conducted to investigate the role of Customer Engagement as a mediator in the relationship between Customer Involvement in Trust and Word of Mouth. The type of research is causal research. A total of 150 sample respondents are consumers who are also users of Samsung's Instagram social media products. The sampling technique used purposive sampling, while the analysis technique was Linear Structural Realtionship (LISREL). The statistical test of this study proves that Trust, Word of Mouth, and Customer Engagement are significantly affected by Customer Involvement. In addition, the statistical test results show that Word of Mouth and Trust are significantly affected by Customer Engagement. Likewise, the influence of Customer Involvement with Trust and the influence of Customer Involvement with Word of Mouth, was significantly mediated by Customer Engagement.
Universitas Katolik Widya Mandala Surabaya
2022-07-31
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/3883
10.33508/jumma.v11i1.3883
Jurnal Ilmiah Mahasiswa Manajemen; Vol 11, No 1 (2022); 11-20
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 11, No 1 (2022); 11-20
2303-162X
10.33508/jumma.v11i1
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/3883/2981
Copyright (c) 2023 Calvin Surya Wijaya, Sri Yunan Budiarsi, Cyrillius Martono
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/3950
2023-04-04T08:24:13Z
JUMMA:ART
MODEL HUBUNGAN DUKUNGAN ORGANISASIONAL, KEPUASAN KERJA, DAN ORGANIZATIONAL CITIZENSHIP BEHAVIOR PADA KARYAWAN ADMINISTRASI DI SURABAYA
Robbyanto, Samantha
Wulani, Fenika
Nagel, P. Julius F.
Dukungan Organisasional ; Kepuasan Kerja; Organizational Citizenship Behavior
Organizational citizenship behavior (OCB) is one of the important work behaviors that need to be developed by the company, and its antecedent factors must be identified. This study examines the impact of organizational support and job satisfaction on OCB and the mediating role of job satisfaction on the relationship between organizational support and OCB. The research sample was 105 employees of the administration of private companies in Surabaya. Data collection was carried out using an online survey method. The test was conducted using multiple linear regression analysis on SPSS 23 software. The findings of this study indicate that organizational support and job satisfaction affect OCB. Furthermore, job satisfaction mediates the relationship between organizational support and OCB. This finding implies the need for companies to increase organizational support and job satisfaction in order to drive OCB in the workplace
Universitas Katolik Widya Mandala Surabaya
2022-07-31
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/3950
10.33508/jumma.v11i1.3950
Jurnal Ilmiah Mahasiswa Manajemen; Vol 11, No 1 (2022); 52-64
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 11, No 1 (2022); 52-64
2303-162X
10.33508/jumma.v11i1
ind
http://journal.wima.ac.id/index.php/JUMMA/article/view/3950/2986
Copyright (c) 2023 Samantha Robbyanto, Fenika Wulani, P. Julius F. Nagel
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/4374
2023-04-04T08:25:17Z
JUMMA:ART
ANALISA PENGARUH CUSTOMER EXPERIENCE DAN SERVICE QUALITY TERHADAP CUSTOMER LOYALTY DENGAN CUSTOMER SATISFACTION SEBAGAI VARIABEL INTERVENING DI MC DONALD’S RAYA DARMO SURABAYA
Dewi, Ameylia Puspita
Ellitan, Lena
Pradana, Dominicus Wahyu
customer experience, service quality, customer satisfaction, customer satisfaction
Needs of food are one of the basic human needs that must be fulfilled. Competition in the food industry sector is becoming increasingly tight due to the current pandemic situation. Business actors in the food industry sector compete with each other in order to survive. One of the business actors in the food industry sector is Mc Donald's which in- novates in improving customer experience and service quality which has an impact on customer loyalty through customer satisfaction. This study aims to examine and analyze the effect of customer experience and service quality on customer loyalty either directly or through customer satisfaction at Mc Donald's Raya Darmo Surabaya. The object of this research is McDonald's Raya Darmo Surabaya customers who are at least 18 years old and have purchased a product (dine-in) at Mc Donald's Raya Darmo Surabaya at least 1 time in the last 3 months. The sample used in this study was 101 samples with the Par- tial Least Square technique. The data used are primary data obtained from questionnaires and the data analysis technique used is Structural Equation Modeling with SmartPLS software. The results of the study prove that customer experience has an effect on customer satis- faction; service quality has no effect on customer satisfaction; customer experience affects customer loyalty; service quality has no effect on customer loyalty; customer satisfaction has a positive and significant effect on customer loyalty; customer experience has no effect on customer loyalty through customer satisfaction; service quality has no effect on customer loyalty through customer satisfaction.
Universitas Katolik Widya Mandala Surabaya
2022-12-15
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/4374
10.33508/jumma.v11i2.4374
Jurnal Ilmiah Mahasiswa Manajemen; Vol 11, No 2 (2022); 121-129
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 11, No 2 (2022); 121-129
2303-162X
10.33508/jumma.v11i2
ind
http://journal.wima.ac.id/index.php/JUMMA/article/view/4374/3153
Copyright (c) 2022 Ameylia Puspita Dewi, Lena Ellitan, Dominicus Wahyu Pradana
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/4709
2023-06-16T10:54:17Z
JUMMA:ART
ANALISIS PENGARUH BRAND ATTITUDE DAN BRAND QUALITY TERHADAP BRAND VALUE DAN BRAND LOYALTY PADA SMARTPHONE SAMSUNG DI SURABAYA
Rizaldy, Julio Immanuel
Kristanti, Maria Mia
Setyawan, Annisa Alfa
Brand Attitude, Quality, Value, Loyalty
The purpose of the research was to determine the effect of Brand Attitude, Brand Quality on Brand Value and Brand Loyalty on Samsung smartphone products. The research was conducted using a quantitative approach with the number of samples analyzed, namely 150 Samsung smartphone users in Surabaya. Data collection techniques were carried out using questionnaires and partial least squares analysis as data analysis techniques. The results showed that 1) Brand Attitude has a significant effect on Brand Value, 2) Brand Attitude has a significant effect on Brand Loyalty, 3) Brand Quality has a significant effect on Brand Value, 4) Brand Quality has a significant effect on Brand Loyalty, and 5) Brand Value has a significant effect significantly significant to Brand Loyalty.
Universitas Katolik Widya Mandala Surabaya
2023-06-16
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/4709
10.33508/jumma.v12i1.4709
Jurnal Ilmiah Mahasiswa Manajemen; Vol 12, No 1 (2023); 1-16
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 12, No 1 (2023); 1-16
2303-162X
10.33508/jumma.v12i1
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/4709/3329
Copyright (c) 2023 Julio Immanuel Rizaldy, Maria Mia Kristanti, Annisa Alfa Setyawan
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/4483
2023-06-16T10:54:17Z
JUMMA:ART
DETERMINAN SHARE RETURN PADA INDUSTRIAL GOODS CONSUMP-TION SECTOR
Margaret, Angeline
Martono, Cyrillius
Memarista, Gesti
Inflation; exchange rate; interest rate; stock return
The paper determined the effect of the exchange rate, inflation, and interest rate on the go-public share return. The researchers used the industrial goods consumption sector during 2019-2021 as the sample. There were three independent variables for this study such as the exchange rate, inflation, and interest rate. In addition, the dependent variable was share return. Multiple regression was used to run the parameter. The research used 133 go public companies during those 3 years. According to the research results of this paper, the inflation variable was excluded since the data remain the same for all samples during the research period. The research result showed that the exchange rate has no significant effect on share returns, yet the interest rates variable has a significant positive effect on share returns. So, thus if the value of interest rates in the country is increasing, the share returns in the industrial goods consumption sector will also increase.
Universitas Katolik Widya Mandala Surabaya
2023-06-16
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/4483
10.33508/jumma.v12i1.4483
Jurnal Ilmiah Mahasiswa Manajemen; Vol 12, No 1 (2023); 60-67
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 12, No 1 (2023); 60-67
2303-162X
10.33508/jumma.v12i1
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/4483/3334
Copyright (c) 2023 Angeline Margaret, Cyrillius Martono, Gesti Memarista
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/4841
2023-12-22T02:46:11Z
JUMMA:ART
PENGARUH KUALITAS PRODUK DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN SEPATU ADIDAS YANG DI MEDIASI BRAND TRUST
Rendy, Hong
Putro, Antonius Jan Wellyantony
Gunawan, Erick Teofilus
Kualitas Produk, Brand Image, Brand Trust, Keputusan Pembelian
Tujuan Penelitian ini adalah menganalisis pengaruh Kualitas Produk terhadap Brand Trust, pengaruh Brand Image terhadap Brand Trust, pengaruh Kualitas Produk terhadap Keputusan Pembelian, pengaruh Brand Image terhadap Keputusan Pembelian, pengaruh Brand Trust terhadap Keputusan Pembelian, peran mediasi Brand Trust pada pengaruh Kualitas Produk terhadap Keputusan Pembelian, dan peran mediasi Brand Trust pada pengaruh Brand Image terhadap Keputusan Pembelian. Obyek penelitian ini adalah responden kalangan muda berumur 17 tahun keatas dengan kualifikasi yang pernah membeli atau mengunakan sepatu Adidas. Teknik pengumpulan data dilakukan dengan menggunakan kuesioner dan diperoleh data 197 data responden. Teknik analisis data menggunakan software SmartPLS version 3.0. Hasil penelitian ini menunjukkan Kualitas Produk dan Brand Image berpengaruh positif dan signifikan pada Brand Trust ; Brand Trust berpengaruh positif dan signifikan pada Keputusan Pembelian ; dan Brand Trust memediasi pengaruh Kualitas Produk dan Brand Image pada Keputusan Pembelian. Tetapi, Brand Image tidak dapat berpengaruh positif dan siginifikan pada Keputusan Pembelian. Saran yang bisa diberikan untuk Sepatu Adidas yakni iklan yang lebih interaktif dan kreatitf untuk mengenalkan brand Adidas ini kepada konsumen, Sepatu Adidas juga harus up to date dalam tren yang ada di masa sekarang dan bisa menambah varian atau edisi terbaru pada produknya. Maka dari itu, sepatu Adidas harus bisa mempertahankan kualitas produk dan brand image agar konsumen dapat membentuk brand trust dan melakukan keputusan pembelian pada produk tersebut
Universitas Katolik Widya Mandala Surabaya
2023-12-22
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/4841
10.33508/jumma.v12i2.4841
Jurnal Ilmiah Mahasiswa Manajemen; Vol 12, No 2 (2023); 125-142
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 12, No 2 (2023); 125-142
2303-162X
10.33508/jumma.v12i2
ind
http://journal.wima.ac.id/index.php/JUMMA/article/view/4841/3505
Copyright (c) 2023 Hong Rendy
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/5228
2023-12-22T02:46:11Z
JUMMA:ART
MEMBANGUN BRAND LOVE DAN LOYALITAS KONSUMEN: ANALISIS PENGARUH BRAND TRUST DAN BRAND EXPERIENCE PADA PENGGEMAR KOPI JANJI JIWA
Siahaan, Rommel Reymon C.
Ardhanari, Margaretha
Rahmawati, Veronika
Brand Trust; Brand Experience; Brand love; Behavioral loyalty
The food and beverage industry has continued to grow since the coronavirus pandemic. The development of coffee shops in Indonesia is increasing from year to year, and this development is aligned with the expanding consumption of coffee among the population. Indonesia's climate and geography support farmers' coffee bean production, making Indonesia the third largest Robusta coffee producer in the world. Kopi Janji Jiwa is a cafe that focuses on coffee beans sourced from Indonesian farmers. This study aims to analyze the effect of brand trust and brand experience on brand love, attitudes, loyalty, and loyalty behavior of Janji Jiwa coffee consumers. This causality research explores and ascertains causal relationships. The subjects of this research are Janji Jiwa coffee consumers in Surabaya city. The sample of this study consisted of 170 respondents who were selected using a Google Forms questionnaire. Respondent data was processed using the Structural Equation Modeling-Partial Least Squares (SEM-PLS) technique and tested using SmartPLS3 software. The results showed that brand trust has a positive and significant effect on brand love. Brand experience has a positive and significant effect on brand love. Brand love has a positive and significant effect on attitude loyalty. Brand love has a positive and significant effect on behavioral loyalty of Surabaya Janji Jiwa Coffee consumers.
Universitas Katolik Widya Mandala Surabaya
2023-12-22
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/5228
10.33508/jumma.v12i2.5228
Jurnal Ilmiah Mahasiswa Manajemen; Vol 12, No 2 (2023); 161-172
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 12, No 2 (2023); 161-172
2303-162X
10.33508/jumma.v12i2
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/5228/3510
Copyright (c) 2023 Rommel Reymon C. Siahaan, Margaretha Ardhanari, Veronika Rahmawati
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/413
2018-09-19T11:54:52Z
JUMMA:ART
ANALISIS PENGARUH BRAND EQUITY TERHADAP PROSES KEPUTUSAN PEMBELIAN PADA KONSUMEN POND’S DI KOTA SURABAYA
IRWANTI, IKA
This study aimed to analyze the effect of brand equity on consumer buying decision process on Pond's in the
city of Surabaya, and to investigate the respondents' assessment of the brand equity and consumer purchasing decisions
on the Pond's facial care products in Surabaya. The sampling technique used in this study was non-probability
sampling technique. Sampel of the respondents in this study were women aged 20 to > 50 years who live in the city of
Surabaya and use Pond's during the last six months. Data analysis techniques used in this study is structural equation
model (SEM). Result of this study indicates that there is has a positive significant effect on Brand Equity on consumer
buying decision process. Besides it found that Brand Loyalty is the most powerfull indicator in shaping the Brand
Equity and consumer buying decisions is the most powerfull indicator in explaining the buying decision process.
Universitas Katolik Widya Mandala Surabaya
2013-11-19
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/413
10.33508/jumma.v2i4.413
Jurnal Ilmiah Mahasiswa Manajemen; Vol 2, No 4 (2013)
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 2, No 4 (2013)
2303-162X
10.33508/jumma.v2i4
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/413/386
oai:ojs.jurnal.wima.ac.id:article/1761
2018-09-20T14:20:07Z
JUMMA:ART
PERAN JUMLAH KOMISARIS PADA HUBUNGAN KEPEMILIKAN MANAJERIAL TERHADAP KINERJA PERUSAHAAN (STUDI PADA INDUSTRI NON-KEUANGAN DI INDONESIA)
Lorentan, Stephanie Anastasia
Susilawati, Cicilia Erna
This study examines the effect of risk profile, earnings, and capital to firm value by using good corporate governance as intervening variable. The sample in this study used banking company listed on the Indonesian Stock Exchange in 2011-2016 with a sample of 40 banking companies.
The result of this study showed that direct influence of risk profile and capital to firm value. While earnings variable doesn’t directly affect the firm value. Another result of this study showed good corporate governance intervenes the influence of risk profile and earnings to firm value. While good corporate governance doesn’t interfere with the influence of capital on firm value.
Universitas Katolik Widya Mandala Surabaya
2018-09-20
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/1761
10.33508/jumma.v6i1.1761
Jurnal Ilmiah Mahasiswa Manajemen; Vol 6, No 1 (2017); 1-16
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 6, No 1 (2017); 1-16
2303-162X
10.33508/jumma.v6i1
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/1761/1609
Copyright (c) 2018 Jurnal Ilmiah Mahasiswa Manajemen
oai:ojs.jurnal.wima.ac.id:article/1766
2021-04-28T10:01:36Z
JUMMA:ART
PENGARUH RISK PROFILE, EARNINGS, DAN CAPITAL TERHADAP NILAI PERUSAHAAN MELALUI GOOD CORPORATE GOVERMANCE (Studi pada Perusahaan Perbankan di Indonesia)
Sasongko, Arief Sugiarto
Susilawati, Cicilia Erna
This study examines the effect of risk profile, earnings, and capital to firm value by using good corporate governance as intervening variable. The sample in this study used banking company listed on the Indonesian Stock Exchange in 2011-2016 with a sample of 40 banking companies.
The result of this study showed that direct influence of risk profile and capital to firm value. While earnings variable doesn’t directly affect the firm value. Another result of this study showed good corporate governance intervenes the influence of risk profile and earnings to firm value. While good corporate governance doesn’t interfere with the influence of capital on firm value.
Universitas Katolik Widya Mandala Surabaya
2018-09-20
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/1766
10.33508/jumma.v6i2.1766
Jurnal Ilmiah Mahasiswa Manajemen; Vol 6, No 2 (2017); 69-84
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 6, No 2 (2017); 69-84
2303-162X
10.33508/jumma.v6i2
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/1766/1614
Copyright (c) 2018 Jurnal Ilmiah Mahasiswa Manajemen
oai:ojs.jurnal.wima.ac.id:article/204
2021-04-26T10:43:47Z
JUMMA:ART
INTERDEPENDENCE DAN CONTAGION EFFECT TERHADAP PASAR MODAL DI KAWASAN REGIONAL ASEAN
GUNARDI, PRASTIONO
This study aims to determine the relationship of each countries around the ASEAN region (Malaysia, Thailand, Philippines, Singapore, and Indonesia). Also it wants to know the direction of the relationship interdependence and Contagion that could form the direction of the crisis in ASEAN from Singapore, Malaysia, Indonesia to Philippines. The analysis used in this study is the analysis of the correlation coefficient matrix of the index return in the ASEAN region and using the Granger Causality analysis based on the index return in the ASEAN region secondary data during period 2008 to 2011. The results of this study found that the capital markets in ASEAN countries except Thailand which is integrated with each other and there is interdependence relationship in ASEAN capital markets so as to make Turbulence.
Universitas Katolik Widya Mandala Surabaya
2013-04-26
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
http://journal.wima.ac.id/index.php/JUMMA/article/view/204
10.33508/jumma.v2i4.204
Jurnal Ilmiah Mahasiswa Manajemen; Vol 2, No 4 (2013)
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 2, No 4 (2013)
2303-162X
10.33508/jumma.v2i4
en
Copyright (c) 2021 PRASTIONO GUNARDI
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/3254
2021-06-25T10:20:48Z
JUMMA:ART
PENGARUH EXPERIENTIAL MARKETING TERHADAP REPURCHASE INTENTION DIMEDIASI OLEH CUSTOMER SATISFACTION PADA RESTORAN X SURABAYA
Marcellino, Louis
Ellitan, Lena
Muljani, Ninuk
Currently, many businesses are growing rapidly, this is due tocreative and innovative ideas. Along with this idea, the concept of marketing also developed. Marketing activities are now starting to focuson customer satisfaction. In general, every business aims to seek profit,this goal cannot be separated from marketing activities. Marketing itself must be thought out in advance to be more targeted to customers.In 2013, the hotel and restaurant industry accounted for 14.33% of Indonesia's Gross Domestic Product (GDP). One example of a restaurantbusiness is X Restaurant in Surabaya. This study aims to analyze fivetypes of market experience on repurchase intentions, either directly orthrough customer satisfaction at X Restaurant in Surabaya. Object ofthis research is X Restaurant customers in Surabaya who are more than18 years old and have come to X Restaurant at least 3 times.Total sample in this study was 169 samples and using the Partial Least Square method. The data used is primary data obtained bydistributing questionnaires to customers of X Restaurant in Surabaya.In analyzing the data using a Structural Equation Modeling approachwith the help of SmartPLS software. The results of the study prove thatsense experience, feel experience, think experience, and related experience have a significant influence on customer satisfaction and repurchase intentions by mediating customer satisfaction; Customer satisfaction has a significant effect on repurchase intention; Action experience has no significant effect on customer satisfaction and repurchaseintention through customer satisfaction.
Universitas Katolik Widya Mandala Surabaya
2021-06-25
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/3254
10.33508/jumma.v10i1.3254
Jurnal Ilmiah Mahasiswa Manajemen; Vol 10, No 1 (2021)
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 10, No 1 (2021)
2303-162X
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/3254/2685
Copyright (c) 2021 Louis Marcellino, Lena Ellitan, Ninuk Muljani
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/3610
2021-12-21T13:55:37Z
JUMMA:ART
PENGARUH PRE-PURCHASE MOOD TERHADAP SATISFACTION, POST PURCHASE MOOD DAN IMPLUSE BUYING PADA TOKO ONLINE TOKOPEDIA
Fiqtanov, Eldon Yoshua
Ellitan, Lena
Suhartatik, Ani
Pre-Purchase Mood; Impulse Buying; Satisfaction; Post-Purchase Mood
Online retailing provides a number of conveniences for consumers with quick and easy access. This encourages consumers to do impluse buying. Impluse buying is also influenced by factors from consumers themselves such as mood. Pre-purchase mood when consumers want to buy products then consumers will collect information in order to make the right decision. Consumers collect a variety of information ranging from product brands, product variations, product quality, and replacement products. Post purchase mood after making a purchase of consumer products will feel a feeling of pleasure or disappointment when the consumer feels happy then the consumer will do the purchase again or vice versa when the consumer feels disappointed customer will give criticism to the product. The purpose of this study is to examine the influence of pre-purchase mood on satisfaction, post purchase mood and impulse buying on Tokopedia online store. The population used in this study is Tokopedia consumers. Sampling techniques using purposive sampling with the condition that you have shopped at Tokopedia for at least the last 1 month and are over 18 years old. The number of samples studied as many as 160 consumers. Variables in this study are pre-purchase mood as exogenous variables as well as impulse buying, satisfaction and post-purchase mood as endogenous variables. Furthermore, the authors processed the data from the study using Lisrel 8.80 to obtain significant conclusions based on the results of the study. Based on the hypothesis that has been calculated, the results of this research are: First, pre-purchase mood against impulse buying in Tokopedia consumers in Surabaya was found to be positive and significant. Second, pre-purchase mood on satisfaction in Tokopedia consumers in Surabaya was found to be positive and significant. Third, pre-purchase mood to post-purchase mood in Tokopedia consumers in Surabaya was found to be positive and significant. Lastly, pre-purchase mood towards post-purchase mood through satisfaction in Tokopedia consumers in Surabaya was found to be positive and significant
Universitas Katolik Widya Mandala Surabaya
2021-12-21
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/3610
10.33508/jumma.v10i2.3610
Jurnal Ilmiah Mahasiswa Manajemen; Vol 10, No 2 (2021); 62-68
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 10, No 2 (2021); 62-68
2303-162X
10.33508/jumma.v10i2
ind
http://journal.wima.ac.id/index.php/JUMMA/article/view/3610/2844
Copyright (c) 2021 Eldon Yoshua Fiqtanov, Lena Ellitan, Ani Suhartatik
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/3946
2023-04-04T08:24:13Z
JUMMA:ART
PENGARUH SOCIAL MEDIA MARKETING, DAN E-WOM TERHADAP KEPUTUSAN PEMBELIAN MELALUI BRAND AWARENESS SEBAGAI MEDIASI PADA KEDAI KOPI JANJI JIWA DI SURABAYA
Gabriella, Tabytha Prima
Ellitan, Lena
Kristanti, Maria Mia
Social Media Marketing, Electronic Word of Mouth, Brand Awarreness, Keputusan Pembelian
ABSTRACTThe purpose of this study was to analyze and examine the effect of social media marketing, and e-wom on purchasing decisions through brand awareness as a mediation at the Promise Jiwa Coffee Shop in Surabaya. This research was written by Ansari, et al (2019), Diansyah & Nurmalasari (2017), and Upadana & Pramadana (2019) which analyzes the influence of social media marketing, electronic word of mouth, and brand awareness on purchasing decisions as the basis of this research. This study took 150 respondents as a permanent sample of the Promise Jiwa Coffee Shop in Surabaya. The measuring instrument of this research is a questionnaire. The data were obtained and processed by using Partial Least Square analysis technique with SmartPLS 3.0 program. The results of this study prove that social media marketing has a positive and significant influence on brand awareness, electronic word of mouth has a positive and significant influence on brand awareness, social media marketing has a positive and significant influence on purchase decisions electronic word of mouth has a positive influence but not significant to purchase decision, social media marketing has a positive but not significant effect through brand awareness and electronic word of mouth has a positive but not significant effect on purchase decision through brand awareness.
Universitas Katolik Widya Mandala Surabaya
2022-07-31
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/3946
10.33508/jumma.v11i1.3946
Jurnal Ilmiah Mahasiswa Manajemen; Vol 11, No 1 (2022); 1-10
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 11, No 1 (2022); 1-10
2303-162X
10.33508/jumma.v11i1
ind
http://journal.wima.ac.id/index.php/JUMMA/article/view/3946/2982
Copyright (c) 2023 Tabytha Prima Gabriella, Lena Ellitan, Maria Mia Kristanti
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/3951
2023-04-04T08:24:13Z
JUMMA:ART
THE EFFECT OF SOCIAL MEDIA MARKETING ACTIVITIES TO PURCHASE INTENTION
Dayoh, Michellia Lois
Widyarini, Lydia Ari
Agrippina, Yulika Rosita
Social Media Marketing Activities,; Value Equity ;Social Brand Engagement; Purchase Intention
Internet has evolved significantly from its establishment and it proceeds to do so. In addition, the Internet has become a part of people’s daily life. With the increasing number of internet users and various things that can be achieved through the internet, social media is also experiencing developments. This goes the same with marketing concept, where now the traditional marketing is shifted to modern marketing where now many companies use social media for marketing. This is known as social media marketing. Companies do this to enhance their consumer’s purchase intention and simply to promote their products. There are opportunities and new challenges for companies striving to boost their customers' buying intention through social media marketing. Moreover, there must be many aspects that may influence consumer’s purchase intention, precisely Surabaya consumers. Thus, this research is intended to analyze and explore the effect of Social Media Marketing Activities to Purchase Intention with the mediation of Value Equity and Social Brand Engagement of Skincare Somethinc in Surabaya. The data collected from Google Form, hence, there are 222 qualified respondents who live in Surabaya. In addition, the sampling method for this research is purposive sampling and the collected data is analyzed through Structural Equation Modelling (SEM) with SmartPLS 3.0 as the tool.
Universitas Katolik Widya Mandala Surabaya
2022-07-31
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/3951
10.33508/jumma.v11i1.3951
Jurnal Ilmiah Mahasiswa Manajemen; Vol 11, No 1 (2022); 65-77
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 11, No 1 (2022); 65-77
2303-162X
10.33508/jumma.v11i1
eng
http://journal.wima.ac.id/index.php/JUMMA/article/view/3951/2987
Copyright (c) 2023 Michellia Lois Dayoh, Lydia Ari Widyarini, Yulika Rosita Agrippina
https://creativecommons.org/licenses/by-nc-sa/4.0
oai:ojs.jurnal.wima.ac.id:article/4375
2023-04-04T08:25:17Z
JUMMA:ART
PENGARUH PRICE DAN PRODUCT QUALITY TERHADAP PURCHASE INTENTIONS KONSUMEN THE HISTORICAL
Ardelia, Jovita
Rahmawati, Veronika
Mettan, Santho Vlennery
Price, Product Quality, and Perceived Quality
The Increasing competition in the business world, companies are required to be able to improve their quality so that consumers have the desire to buy their products. Factor Price and Product Quality influence in maximizing consumer Purchase Intentions in purchasing certain products. Many companies are starting to understand that pricing and improving product quality are important issues to increase consumer willingness to buy these products. This research was conducted to find out whether Price and Product Quality can affect Purchase Intentions of consumers of The Historica. This study used 155 respondents whose data were obtained from questionnaires distributed online via the Google form. The data was then processed using SPSS (Statistical Package for the Social Sciences). SPSS processing results show that Price and Product Quality have a positive and significant effect on Purchase Intentions. Through this research, it is hoped that The Historica will be able to maintain affordable prices and also continue to improve the quality of its products so that consumers can increase their consumer buying intentions.
Universitas Katolik Widya Mandala Surabaya
2022-12-15
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
application/pdf
http://journal.wima.ac.id/index.php/JUMMA/article/view/4375
10.33508/jumma.v11i2.4375
Jurnal Ilmiah Mahasiswa Manajemen; Vol 11, No 2 (2022); 130-140
JURNAL ILMIAH MAHASISWA MANAJEMEN; Vol 11, No 2 (2022); 130-140
2303-162X
10.33508/jumma.v11i2
ind
http://journal.wima.ac.id/index.php/JUMMA/article/view/4375/3154
Copyright (c) 2022 Santho Vlennery Mettan, Veronika Rahmawati, Jovita Ardelia
https://creativecommons.org/licenses/by-nc-sa/4.0
149a5180788ba71bee99633e4983ee84