Penerimaan Komunitas Montase terhadap Representasi Ras Asia di Amerika dalam Film Minari

Ega Riadiska, Sumekar Tanjung

Abstract


Films are able to provide entertainment as well as influence the attitudes and views of the audience. Audience has an important position in receiving messages. This study aims to explain the Montage community's reception of the representation of Asian race in America on the Minari film. The dynamics of adaptation, crisis, and family are closely related to the identity of Asian immigrants trying to reach their hopes in the destination country. The researcher applied Stuart Hall's reception analysis by conducting a thorough observation of Minari's film to determine the encoding and conducting interviews with three informants from the Montase community to conduct the decoding analysis. The results of this study describe two classifications of informant positions, namely dominant position and negotiated position. Differences in background, culture, and knowledge affect the informants' meaning of the representation of the Asian race in Minari.

ABSTRAK

Film mampu memberikan hiburan sekaligus mempengaruhi sikap dan pandangan audiens. Sebagai penonton, audiens memiliki posisi penting dalam penerimaan pesan. Penelitian ini bertujuan untuk menjelaskan resepsi komunitas Montase terhadap representasi ras Asia di Amerika dalam film Minari. Dinamika adaptasi, krisis, dan keluarga lekat dengan identitas imigran Asia yang berupaya menggapai harapan di negara tujuan. Peneliti mengaplikasikan pendekatan resepsi milik Stuart Hall dengan melakukan pengamatan menyeluruh terhadap film Minari untuk menentukan encoding dan melakukan wawancara terhadap tiga orang informan dari komunitas Montase untuk melakukan analisis decoding. Hasil penelitian ini menguraikan dua klasifikasi posisi informan yakni dominant position dan negotiate position. Perbedaan latar belakang, budaya, dan pengetahuan mempengaruhi pemaknaan informan terhadap representasi ras Asia dalam Minari.


Save to Mendeley


Keywords


race; film; Minari; reception analysis

Full Text:

PDF

References


Andriansyah, & Indri Rachmawati. (2022). Representasi Konflik Komunikasi Keluarga di Film Minari. Jurnal Riset Manajemen Komunikasi. https://doi.org/10.29313/jrmk.v2i1.813

Ang, I. (2013). Watching Dallas: Soap opera and the melodramatic imagination. In Watching Dallas: Soap Opera and the Melodramatic Imagination. https://doi.org/10.4324/9781315002477

Asri, R. (2020). Membaca Film Sebagai Sebuah Teks : Analisis Isi Film. Jurnal Al Azhar Indonesia Seri Ilmu Sosial, 1(2), 74–86.

Axanta, V., & Purba, V. (2020). Pemaknaan rasisme dalam film Green Book. Source, 6(2), 226–238. http://jurnal.utu.ac.id/jsource/article/view/2385

Baudrillard, J. (1994). Simulacra and Simulation (Jean Baudrillard). Medium, 3(September).

Biden. (2021). Statement by President Biden on the international day for the elimination of racial discrimination. https://www.whitehouse.gov/briefing-room/statements-releases/2021/03/21/statement-by-president-biden-on-the-international-day-for-the-elimination-of-racial-discrimination/

Bradley, A. S. (2019). Human Rights Racism. Harvard Human Rights Journal, 32, 1–58. https://perma.cc/P9AW-2KCJ]

Cabral, S. (2021). Covid “hate crimes” against Asian Americans on rise. https://www.bbc.com/news/world-us-canada-56218684

Elinwa, O. J. (2020). Audience Readings and Meaning Negotiation in the Film Viewing Space: An Ethnographic Study of Nollywood’s Viewing Center Audiences. SAGE Open, 1–12. https://doi.org/10.1177/2158244020939537

Fathurizki, A., & Malau, R. M. U. (2018). Pornografi dalam film: Analisis resepsi film Men, Women & Children. ProTVF, 2(1), 19–35. https://doi.org/https://doi.org/10.24198/ptvf.v2i1.11347

Gardner, D. M., Briggs, C. Q., & Ryan, A. M. (2022). It is your fault: workplace consequences of anti-Asian stigma during COVID-19. Equality, Diversity and Inclusion, 41(1), 3–18. https://doi.org/10.1108/EDI-08-2020-0252

Ghassani, A., & Nugroho, C. (2019). Pemaknaan rasisme dalam film (Analisis resepsi film Get Out). Manajemen Maranatha, 18(2), 127–134. https://journal.maranatha.edu/index.php/jmm

Hall, S. (2006). Media and cultural studies: keyworks. In M. G. Durham & D. M. Kellner (Eds.), Encoding and Decoding in Television Discourse (Revised edition, Issue 7, pp. 163–173). Blackwell.

Hall, S., Hobson, D., Lowe, A., & Willis, P. (2005). Culture, media, language (pp. 117–127). Routledge.

Hasnaa, A. Y., & Alfian, M. F. (2023). Isu rasisme dalam hubungan internasional: Narasi “Asian Hate” dan mispersepsi Amerika Serikat terhadap China di tengah pandemi Covid-19. Journal of Interna-Onal Rela-Ons, 9(1), 226–248. http://ejournal-s1.undip.ac.id/index.php/jihi

Kristianto, I. I., & Wahyuni, A. K. (2022). The Representation of Identity Crisis in Minari: A Critical Discourse Analysis. Humanitatis : Journal of Language and Literature, 8(2). https://doi.org/10.30812/humanitatis.v8i2.1893

Mason, K. A. (2015). H1N1 Is Not a Chinese Virus: the Racialization of People and Viruses in Post-SARS China. Studies in Comparative International Development, 50, 500–518. https://doi.org/10.1007/s12116-015-9198-y

Masut, V. R., Wijanarko, R., & Pandor, P. (2023). Objektifikasi Subjek dalam Budaya Kontemporer berdasarkan Konsep Hiperrealitas Jean Baudrillard. Filsafat Indonesia, 6(3), 303–315.

McQuail, D., & Deuze, M. (2020). McQuail’s media and mass communication theory (7th ed.). Sage.

Milatishofa, Kusrin, & Arindawati, W. A. (2021). Analisis resepsi khalayak terhadap makna body positivity pada instagram Tara Basro. Linimasa, 4(2), 174–185.

Noviadhista, U. F., Prasetyo, B. D., & Antoni. (2019). Komodifikasi identitas Tionghoa dalam humor: Studi encoding/decoding Stuart Hall tentang pertunjukan stand-up comedy Ernest Prakasa. Papatung, 2(3), 161–177. https://doi.org/10.54783/japp.v2i3.28

Oktayusita, S. H., Suparno, B. A., & Rochayanti, C. (2020). Reception Analysis of Millennials Generation to Ads in Social Media. Jurnal Ilmu Komunikasi, 17(2). https://doi.org/10.31315/jik.v17i2.3696

Pratista, H. (2008). Memahami Film. In Memahami Film.

Rizky, M. Y., & Stellarosa, Y. (2019). Preferensi Penonton Terhadap Film Indonesia. Communicare : Journal of Communication Studies, 4(1). https://doi.org/10.37535/101004120172

Saharso, S., & Scharrer, T. (2022). Beyond race? Comparative Migration Studies, 10(1). https://doi.org/10.1186/s40878-021-00272-y

Sewchurran, A. (2022). Black Panther: A reception analysis. Image & Text, 36, 1–18. https://doi.org/10.17159/2617-3255/2022/n36a5

Storey, J. (2021). Cultural theory and popular culture: An introduction (9th ed.).

Suarnaningsih, R., Junaid, S., & Nahdhiyah, N. (2020). AUDIENCE RESPONSE OF RACISM IN HIDDEN FIGURES MOVIE. Elite English and Literature Journal, 7(1). https://doi.org/10.24252/elite.v7i1a8

Sumanti, J. J., Aritonang, A. I., & Wijayanti, C. A. (2018). Representasi ras Kaukasoid dan ras Negroid dalam film Eye in The Sky. E-Komunikasi, 6(2), 1–11.

Sundance Institute. (2021). Minari. Sundance. https://www.sundance.org/projects/minari

Suyemoto, K. L., Curley, M., & Mukkamala, S. (2020). What do we mean by “Ethnicity” and “Race”? A consensual qualitative research investigation of colloquial understandings. Genealogy, 4(81), 1–24. https://doi.org/10.3390/genealogy4030081

Tran-Nguyen, A. L., & Nguyen, A. (2021). Minari: The Concealed Asian Aspiration Wrapped in the American Dream. Markets, Globalization & Development Review, 6(2). https://doi.org/10.23860/mgdr-2021-06-02-03

Tsitsou, L. (2023). Audience Engagement with Foreign to English Language Film, Othering, and Interpretative frameworks. Participations, 19(2), 245–265.

United States Bureau. (2020). 2020 Census. https://data.census.gov/table?q=&y=2020&d=DEC+Redistricting+Data+(PL+94-171)&tid=DECENNIALPL2020.P1

Uzuner, N. (2021). Lee Isaac Chung, Minari (2020): Having an Amerikorean Life. Markets, Globalization & Development Review, 6(2). https://doi.org/10.23860/mgdr-2021-06-02-04

Wahdiyati, D., & Violina, K. O. (2023). PEMAKNAAN KONTEN YOUTUBE FADIL JAIDI TENTANG ADAB KEPADA ORANG TUA (STUDI RESEPSI PADA SUBSCRIBER MILLENNIAL). Jurnal Indonesia Sosial Teknologi, 4(2), 138–152. https://doi.org/10.36418/jist.v4i02.574

Wessels, B. (2023). How Audiences Form: Theorising Audiences through How They Develop Relationships with Film. Participatiions, 19(2), 285–303. https://www.beyondthemultiplex.org/

Xie, Y., Al, M., Bin, I., Agil, S., Shekh, B., Ang, L. H., & Hall, S. (2022). An Overview o f Stuart Hall ’ s Encoding and Decoding Theory with Film Communication. Multicultural Education190, 8(1), 190–198. http://ijdri.com/me/wp-content/uploads/2022/01/24.pdf

Yamawaki, N., Green, J., Wang, A. N., Castillo, S. E., & Nohagi, Y. (2021). Gender and politival conservatism a predictors of blaming asian victims of hate crimes in the U.S. during the COVID-19 pandemic. 1, 12, 1184–1197. https://doi.org/https://doi.org/10.4236/psych.2021.128073




DOI: https://doi.org/10.33508/jk.v12i2.4635